Feb 20, 2020  
2019 - 2020 Cowley College Academic Catalog 
2019 - 2020 Cowley College Academic Catalog



1 Credit Hour


Student Level:

This course is open to students on the college level in either the freshman or sophomore year.


Catalog Description:

MCM 2453 - Mass Communication Internship 4 (1 hr.)

This course is designed to give the student practical training in areas that cannot be provided by working on the college publication/broadcasting staffs. Although the instructor will assist in making initial contact with media, the student is responsible for obtaining and maintaining employment for 45 clock hours during the semester. A maximum of four credit hours may be presented toward graduation.


Course Classification:




Instructor approval


Controlling Purpose:

To provide the student with an opportunity to receive training in areas not available through work on the college publications.  Experiences are to be provided by the professional publication or agency which accepts the student intern.


Learner Outcomes:

The student will receive training in some if not all of the following areas:

–gathering and writing news
–gathering and writing sports
–gathering and writing features
–gathering and writing advertising copy
–selling advertisements
–using electronic news equipment
–using equipment at electronic media agencies


Unit Outcomes for Criterion Based Evaluation:

The following outline defines the minimum core content not including the final examination period.  Instructors may add other material as time allows.


Unit 1:  WOrkplace Etiquette

Outcomes: Upon completion of this unit, the students will be able to demonstrate knowledge of what is proper workplace etiquette.

  • Understand the importance of punctuality and scheduling.
  • Have appearance appropriate for the workplace.
  • Understand the company’s policies.


Unit 2:  Application of Skills

Outcomes: Upon completion of this unit, the students will be able to demonstrate knowledge in writing and/or using electronic equipment.

  • Write error free news, sports, features, and/or copy.
  • Use electronic equipment (cameras, computer software, etc.) in a manner consistent with the company’s standards.
  • Keep a working portfolio of the student’s work created while interning.


Unit 3:  Interpersonal Communication

Outcomes: Upon completion of this unit, the students will be able to demonstrate knowledge of working effectively with others.

  • To perform tasks as required by internship supervisor.Keep a log of hours worked.
  • Communicate with coworkers in a positive and effective manner.
  • Network with professionals in the field with a positive outcome.


Projects Required:

Hours worked log
Student will arrange his/her own intern position in consultation with the college instructor.



Contact the bookstore for current textbook.


Attendance Policy: 

Students should adhere to the attendance policy outlined by the instructor in the course syllabus.


Grading Policy:

The grading policy will be outlined by the instructor in the course syllabus.


Maximum class size:

Based on classroom occupancy


Course Time Frame:

The U.S. Department of Education, Higher Learning Commission and the Kansas Board of Regents define credit hour and have specific regulations that the college must follow when developing, teaching and assessing the educational aspects of the college. A credit hour is an amount of work represented in intended learning outcomes and verified by evidence of student achievement that is an institutionally-established equivalency that reasonably approximates not less than one hour of classroom or direct faculty instruction and a minimum of two hours of out-of-class student work for approximately fifteen weeks for one semester hour of credit or an equivalent amount of work over a different amount of time. The number of semester hours of credit allowed for each distance education or blended hybrid courses shall be assigned by the college based on the amount of time needed to achieve the same course outcomes in a purely face-to-face format.


Refer to the following policies:

402.00 Academic Code of Conduct

263.00 Student Appeal of Course Grades

403.00 Student Code of Conduct


Disability Services Program:

Cowley College, in recognition of state and federal laws, will accommodate a student with a documented disability. If a student has a disability which may impact work in this class which requires accommodations, contact the Disability Services Coordinator.