Feb 21, 2020  
2019 - 2020 Cowley College Academic Catalog 
    
2019 - 2020 Cowley College Academic Catalog

ENG2236 MAGAZINE PRODUCTION: MMR 2 COURSE PROCEDURE


ENG2236 MAGAZINE PRODUCTION: MMR 2

1 Credit Hour

Student Level:

This course is open to students on the college level in either the Freshman or Sophomore year.

Catalog Description:

ENG 2236 - Magazine Production: MMR 2 (1 hr.)

Magazine Production: MMR is an advisor appointed class for students desiring editorial experience in the creation of Cowley’s bi-yearly literary journal, Mile Marker Review. Students will work alongside an advisor in the full creation of an issue over the course of the semester. They will be responsible for all aspects of the magazine, not limited to content, style, tone, design, advertising, and development and execution of content.

Course Classification:

Lecture

Prerequisites:

ENG2211 Composition I and instructor approval.

Controlling Purpose:

This course is designed to increase student knowledge concerning magazine construction, development and content, editing production, advertising, and team collaboration.

Learner Outcomes:

Upon completion of the course, the student will be able to help create, maintain, and develop Mile Marker Review, a bi-yearly magazine. They will work alongside an advisor in holding contests and promotions, selecting the creative pieces for publication, understanding effective specific genre content, designing and maintaining website content, and finding relevance within the student body for the magazine.

Unit Outcomes for Criterion Based Evaluation:

The following defines the minimum core content not including the final examination period. Instructors may add other content as time allows.

UNIT 1:  Journal Research

Outcomes:  Understand different genres and content for effective magazine production.

  • Know and be able to determine what makes content literary worthy for genre specifics.
  • Know and explore other successful literary magazines.
  • Understand content for the audience, aiming for material that reflects Cowley students, alumni, and faculty.
  • Become knowledgeable in professional terminology, peer magazines, and contests.

UNIT 2:  Marketing of Journal

Outcomes:  Learning how to reach a potential audience and create participation and loyalty.

  • Hold contests and find ways to reach the audience via advertising, promotion, viral campaigns.
  • Reach out for audience/reader awareness in accepting submissions and help to educate the audience as to the purpose of the magazine.
  • Understand how to effectively promote and execute ideas.

UNIT 3:  Editing and Selection

Outcomes:  Promotion, section, and design of editorial content

  • Promote and accept/reject artistic works.
  • Workshop and make editorial decisions.
  • Work in a collaborative group in deciding tone, style, layout, and theme for magazine.

UNIT 4:  Journal Production

Outcomes:  Production of magazine for public consumption

  • Produce a professional literary magazine that covers fiction, poetry, art, photography, and short films.
  • Execute the magazine on time, promote, and create awareness.
  • Design and create a print version to sell for profit.

Projects Required:

As assigned by instructor

Textbook:

No textbook required

Materials/Equipment Required:

A computer with Word.  Internet access.

Attendance Policy:

Students should adhere to the attendance policy outlined by the instructor in the course syllabus.

Grading Policy:

The grading policy will be outlined by the instructor in the course syllabus.

Maximum class size:

6 students

Course Timeframe:

The U.S. Department of Education, Higher Learning Commission and the Kansas Board of Regents define credit hour and have specific regulations that the college must follow when developing, teaching and assessing the educational aspects of the college. A credit hour is an amount of work represented in intended learning outcomes and verified by evidence of student achievement that is an institutionally-established equivalency that reasonably approximates not less than one hour of classroom or direct faculty instruction and a minimum of two hours of out-of-class student work for approximately fifteen weeks for one semester hour of credit or an equivalent amount of work over a different amount of time. The number of semester hours of credit allowed for each distance education or blended hybrid courses shall be assigned by the college based on the amount of time needed to achieve the same course outcomes in a purely face-to-face format.

Refer to the following policies:

402.00 Academic Code of Conduct

263.00 Student Appeal of Course Grades

403.00 Student Code of Conduct

Disability Services Program: 

Cowley College, in recognition of state and federal laws, will accommodate a student with a documented disability.  If a student has a disability, which may impact work in this class which requires accommodations, contact the Disability Services Coordinator.